The Scoop on SEO Articles

SEO or search engine optimization is a commonly used marketing technique to help build traffic counts on a given website. Not only is this technique highly effective it is relatively simple to learn and put into action. Though SEO requires a writer to construct specific techniques throughout written content, it is an affordable way to help build a business. Since opening the doors to an online business is sometimes expensive, the best way to spread the word is through content sprinkled throughout the World Wide Web.

One of the simplest ways to detail SEO is that it is a combination of keywords, phrases and their placement. Almost like a mathematical formula for advertising success. The wording must be chosen correctly, placed in appropriate places and finished off by a well written article. Just about any kind or type of writing can be optimized for search engines; the writer just must be familiar with the rules of SEO. Here are a few tips and tricks to remember when writing SEO content:

* Choose keywords based on their 'searched' popularity.
* Ensure that phrases and keywords are used in each paragraph of the content.
* Develop a good SEO placement percentage, most content writers recommend between 3-5% keyword optimization.
* Do not jam the article full of keywords, it will read poorly and appear to be a bad advertisement.
* Prepare a title that is catchy, makes the reader look twice

There are many marketing companies that can help with the technicalities of SEO; however this is a good starting point. SEO can work very well for online companies, but it must be constructed appropriately.

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Article Source: http://EzineArticles.com/?expert=Mark_A._Abrahams

Common Search Engine Optimization Mistakes

Many people make search engine optimization much too complicated. While it is not easy, it is very simple. You need to do some on-page optimization and get some incoming links with high page rank. If you don't adhere to this formula, you will likely fail in your efforts to get your website ranked highly. Some common mistakes that people make when trying to optimize their website is not using latent semantic indexing, engaging in keyword stuffing, getting poor quality incoming links and not updating their website on a regular basis. We will talk about each of these common mistakes below.

a. No LSI: Latent semantic indexing simply involves using keywords related to your main keyword or phrase throughout your website. To discourage keyword stuffing, the search engines begin penalizing (dropping in rank) those websites that use the same keywords over and over. To be more successful, it is important that you use related keywords. For example, if you are targeting the keyword "weight loss," you will want to include keywords such as "diet," "diet plans" "easy weight loss," or "fast weight loss." These types of keywords might be expected to be included in legitimate text about weight loss. Only using the exact same keyword is a huge mistake and can thwart your efforts to successfully move up the search engines.

b. Keyword Stuffing: Keyword stuffing, while it used to be a very popular and effective method to rank high in the search engines, is now a big no-no. If you do a search online, you are likely to see some websites that have gotten away with it, but by and large, unless these sites have a great number of incoming links, they generally will drop in the search engines. Therefore, don't do it. Keyword stuffing also doesn't read well to potential customers. Write your text as naturally as possible. It should flow rather easily. Your readers shouldn't have to figure out why you have the phrase "weight loss in 3 days" written 20 times at the top of your website.

c. Low Quality Incoming Links: The only links that will make a huge difference are those that have high page rank. Having incoming links with no page rank or very low page rank won't be very helpful. It is a good idea to get incoming links from websites with different page ranks but try to get incoming links mostly from sites with high page rank.

d. Not Updating Your Website: The search engines love websites that are constantly being updated. This is why blogs tend to do so well. You should aim to update your website at least once a week. If you have a blog, try to update it at least 3-4 times a week.

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Article Source: http://EzineArticles.com/?expert=Scott_Brooks

Effective SEO Tools For Site Owners

By: Harjit Kaur

First of all, I want to insist that this article is aimed at site owners since occasionally site owners and webmasters are not the same.

Suppose a realtor owns a real estate website. But, she is just a newbie on the Internet and she depends on the webmaster (e.g.from hosting provider) in her website's SEO campaign. In fact, that webmaster couldn't understand real estate industry deeply like her and he has many other sites to manage. So the SEO campaign wouldn't get the expected result. In most cases, the site owners will play an important part in the achievement of SEO campaign. However, HTML language, search engines, link popularity, PageRank seem so unfamiliar with them at first. Therefore, the goal of this article is providing the novice site owners with some basic but efficient tools and knowledge in Search Engine Optimisation.

This will assist site owners in cooperating better with webmasters or SEO agencies to increase their web sites' ranking in Search Engines.

1. Search Engines -You are a site owner and you yourself should get familiar with search engines like Google, Yahoo, MSN Search to search for your competitors' sites to see how they are positioning themselves in the marketplace, analyze the keywords, check your sites' link popularity (the number of links to your website from other sites) and link saturation (number of pages on your sites have been indexed by search engine).

These search engine syntaxes aren't theoretical as you've thought and you don't need to pay attention to the complex algorithms behind them. For instance, to check whether your sites are indexed, just type site:your_site_domain in search engines. Remember that your_site_url and your_site_domain are not identical. Site domain does not contain http:// while site URL must have (ex:http://your_site_domain/your_page.htm is a URL of your website).

Assume the SEO firm, in their optimisation report, would ask the site owners to exchange links with other relevant websites to improve the link popularity. The problem is: where can I find the other sites? Don't be concerned, search engines can help you. Site owners can learn from their competitors about which websites they've exchanged links with by checking their link popularity.

In short, if you want search engines to help bring in business, you should become friendly with them first. Search engines are always beneficial friends (despite the fact that they are not easy to control!).

2. HTML basic syntax and HTML editor - Site owners are not obligated to master HTML language to re-design their pages. That is not their task. But basic syntaxes are always needed.
For example, they should know to locate where the block in an html page is to add new auto-generated Meta-tags. I've mentioned auto-generated Meta-tags because site owners don't need to code the Meta-tags either. With "Meta-tags Generator" keyword, they can find that on search engines thousands of websites are welcoming them to use their tool. Besides, the html link syntax is also worthwhile to remember: Look at this simple code your descriptive text which you send to other site owners for link exchange.

Your website has many pages for exchanging links so it is important to know this link code to change your_site_url_1 to other pages and your descriptive text respectively. In addition, with the knowledge of html syntax, you can open your web pages and insert the links at your own and stop calling webmasters regularly for editing pages with links. Nowadays, html editors such as FrontPage, DreamWeaver can highly simplify this task in the similar way as you are working with MS Word. Just choose the position in Design view (in FrontPage) and paste the link code in the Code view at the cursor.

3. Google toolbar - Google Toolbar is a valuable tool for web surfers and even more useful to site owners to check PageRank. PageRank is a Google's grade (from 0 to 10) to analyze the quality and quantity of links that point to a page. With high pageranks, they don't ensure a high position in Google's search results but they can tell us many things. PageRank inspires site owners in the long routine of SEO. The little green color on this bar resembles fruits in the tree of our efforts and we are motivated to dig more in SEO. On top of that, PageRank helps site owners to find appropriate sites to exchange links with. Seek for the sites with the same level (pagerank) to foresee the success of your link exchange requests. To install Google toolbar to your browsers (Internet Explorer or Firefox), just start by typing Google toolbar in search engines and follow the first result.

In this article, I have provided the site owners with some basic but efficient tools to come along their SEO campaigns. They include, but not limit to, search engines, HTML editor and Google toolbar. In addition, there exists others such as FTP tool, Google sitemap, Link Directory software, etc... The important thing to novice site owners is leaving behind your main profession and get your hands wet with these tools. Webmaster and SEO firm can't do everything for you. Learning SEO tools today will never be too late and squandered.

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Ways to Earn Part-Time Income Online

There are many ways to earn part-time income online. From blogging, websites, affiliate programs, and Ebay, there can be lots of ways to earn money online. Remember an extra $137 a day means an additional $50,000 in annual income.

People are coming up with new ways all the time to earn some part-time income online. What many people don’t realize is that it takes work, real work to earn money online.

Many people think they can just put up a website or a blog and the money will come rolling in. These people quickly realize that this is not any easier to make money online than offline.

The good news is there are many ways to earn money online, with people coming up with new ideas everyday. One of the easiest ways people get started earning money online is through Ebay. You can get an account for free from Ebay and can start selling your extra things today.

Another easy way to earn money online is with Google Adsense. With Google Adsense all you have to do is place ads on your website and when people click on your ads you earn a commission. After Ebay, it is probably one of the most popular programs on the internet.

Additional great ways to earn money online is through affiliate programs. There are hundreds if not thousands of affiliate products online that you can sell and earn a commission on. The best thing about all these choices is you can find a product that you are passionate about, which will make is easier for you to sell to your visitors.

The ways to earn part-time income online is tremendous, so get started today. Once you get started and are persistent at it your part-time income will continue to grow.

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Article Source: http://EzineArticles.com/?expert=Luke_Blaise

Promoting Home Business Online With Article Marketing

By: Aman Sharma

Many have started a legitimate work from home business online due to its flexible working hours and high earning possibilities. Well, they would get all excited, register a domain name for their new found online business and sign up with a hosting company. The next step is to drive traffic to their site and generate sales. More traffic equals to more sales, simple. In this article I will be touching on the importance of article marketing and how to utilize it to boost your ranking in the search engines.

There are basically three ways of driving traffic with article marketing. One way is, you write interesting articles on popular topics and persuade readers to visit your site and find out more information through your author biography. This is the direct traffic driving method, because you will get a direct response from the readers to visit your site. The effectiveness of this method would very much depend on the online business niche that you are targeting and how big your market share is.

The other method would be to write articles on the keywords or keyword phrases that your site is optimized with. Now, this helps in boosting your ranking in the search engines. This is what I call the indirect traffic driving method, because you will only see the results after 3 or 6 months down the road of constant article writing and submissions. The best part is, once your site is placed in the first page of search engines like Google, Yahoo or MSN, you will get an avalanche of traffic for free. Needless to say, this is the best means of traffic online business owners can hope for. Let me elaborate more on this.

When you submit your articles to article directories, you are actually creating one-way backlinks to your website and these are backlinks of the highest quality in the search engines point of view. Generally, the higher the number of one-way backlinks you have to your site, the higher your site ranking will be. There's one crucial point to take note of though, when creating anchor texts in your author biography. That is, always use keywords or keyword phrases that your article is optimized with as your anchor texts and no other. The third and the ultimate method would be to combine methods one and two above. This way you will get instant and long-term traffic.

My advice to you who are just starting out or have started a legitimate work from home business online is to learn SEO (Search Engine Optimization). Do the on-page optimization for your website and carry out off-page optimization (backlinks) with article writing and article submissions to article directories. You will also be viewed as an expert or an authority in your market niche when you start writing articles, thus, gaining trust and respect from visitors to your site. To me, this is the best way of promoting your online business.

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Source : http://www.articlecompilation.com